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Zel McGhee
Nov 262 min read
80/20 Rule (Pareto Principle)
In small business, working harder isn’t always the answer—working smarter is. Enter the 80/20 Rule, also known as the Pareto Principle.
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Zel McGhee
Nov 254 min read
Inventory Turnover Ratio
Managing inventory effectively is a balancing act. Stock too much, and you risk tying up cash. Stock too little, and you risk losing sales.
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Zel McGhee
Nov 202 min read
The 4 Ps of Marketing
In today’s blog, we’ll break down the 4 Ps and show you how to use them to craft a marketing plan that works.
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Zel McGhee
Nov 192 min read
SMART Goals
As a small business owner, setting clear and actionable goals can transform your vision into results.
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Zel McGhee
Nov 182 min read
Marketing ROI
Let’s dive into what ROI is, how to calculate it, and how to use it to grow your business.
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Zel McGhee
Apr 1220 min read
Weekly Firestarters: Week 15 - Unveiling the Power of Market Research
Unlock business success with market research! Discover free tools, expert guidance, and real-world examples in our latest blog post.
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Zel McGhee
Apr 53 min read
Navigating Credit Card Fees for Small Business Owners in Texas
Unlock the legal maze of credit card fees in Texas. Empowering small businesses with clarity and compliance.
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Zel McGhee
Apr 311 min read
Weekly Firestarters: Week 14 Innovation Strategy - Unleash the Power of Email Marketing
Zel McGhee, ASBC® - 3 April 2024 A Guide to Crafting Your Email Marketing Strategy Welcome to Week 14 of our Weekly Firestarters series!...
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Zel McGhee
Mar 272 min read
Weekly Firestarters: Week 13 Innovation Strategy - Online Reputation
Zel McGhee, ASBC® - March 27 2024 Building Your Brand: The Importance of Monitoring Your Online Reputation Welcome to our Small Business...
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Zel McGhee
Mar 271 min read
Weekly Firestarters: Igniting Innovation Strategies in Small Business Owners
Zel McGhee, ASBC® - March 26 2024 Welcome to "Weekly Firestarters": Igniting Innovation Strategies in Small Business Owners Welcome,...
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Zel McGhee
Mar 225 min read
Simplicity and Success: The Tao Te Ching and Small Business Management
Zel McGhee, ASBC® - March 22, 2024 From Complexity to Clarity: The Path to Small Business Success At the heart of ancient Chinese...
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Zel McGhee
Mar 41 min read
2024 Texas Franchise Tax Reporting Changes
By Zel McGhee - Updated on March 4, 2024 Understanding the Impact of Senate Bill 3 on Reporting Thresholds and Requirements for Texas...
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Zel McGhee
Feb 222 min read
Improve Profits Without Dipping Into The Bank
Zel McGhee, ASBC® - February 20, 2024 Running a small business or SME often requires a careful balance of resources, especially when it...
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