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LINKEDIN FOR SMALL BUSINESS
This guide covers essential LinkedIn strategies to help small businesses create a compelling presence, build trust, and generate new opportu

Zel McGhee
Mar 74 min read
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CUSTOMER APPRECIATION IDEAS
Strengthening Loyalty with Thoughtful Gestures A simple "thank you" can go a long way! Celebrate your customers with heartfelt gestures...

Zel McGhee
Feb 143 min read
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UNDERSTANDING THE MARKETING FUNNEL
To truly grow your business, you need to guide potential customers through the marketing funnel.

Zel McGhee
Jan 154 min read
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BUILDING SOCIAL MEDIA CONTENT PILLARS
Content pillars not only streamline your efforts but also ensure your messaging remains cohesive across platforms.

Zel McGhee
Jan 104 min read
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Email Marketing Metrics
Unlocking Email Marketing Success Unlocking the Power of Email Marketing Metrics Email marketing remains one of the most effective tools...

Zel McGhee
Dec 18, 20244 min read
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Customer Acquisition Cost
Customer Acquisition Cost (CAC) measures how much it costs your business to gain a new customer.

Zel McGhee
Dec 17, 20244 min read
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