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Why Sustainable Businesses Start With Self, Not Strategy
Most small businesses don’t struggle because the strategy is wrong. They struggle because the business has quietly drifted out of alignment with the person building it. Over time, that misalignment shows up as friction, exhaustion, and decisions that feel harder than they should. Sustainable businesses don’t start with tactics or growth plans. They start with clarity about self, capacity, and direction.

Zel McGhee
Dec 19, 202524 min read
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