Small businesses shape the identity, resilience, and economic strength of every community across America. As Small Business Saturday approaches, it’s the perfect time to recognize the millions of entrepreneurs who fuel innovation, create jobs, and keep local economies thriving. Their impact is national, but their presence is profoundly local, woven into the daily lives of the people they serve.

Many entrepreneurs believe lack of capital is their biggest challenge, but skill, not funding, is what truly drives sustainable business growth. This article explores why skill comes first, how the Five C’s define capital readiness, and how the SBDC and SBA provide the tools to build lasting capacity.

This guide covers key strategies for negotiating vendor terms that work in your favor and strengthen long-term supplier relationships.

This guide explores why online reviews matter and how small business owners can leverage them to build trust and attract more customers.